000 01171nam a2200313 i 4500
008 200219s2021 a b 001 0 eng d
020 _a9780367437756
_qhardback
_cRM252.84 (PTSL)
040 _aUKM
_erda
090 _aHF5415.2
_b.P744
100 1 _aProctor, Tony,
_eauthor.
245 1 0 _aAbsolute essential of strategic marketing /
_cTony Proctor.
264 1 _aLondon And New York :
_bRoutledge,
_c2021.
264 4 _c©2021.
300 _avii, 113 pages :
_billustrations ;
_c22 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 0 _aAbsolute essentials of business and economics.
504 _aIncludes bibliographical references.
650 0 _aMarketing
_x Management.
650 0 _aStrategic planning.
907 _a.b16828847
_b2021-05-18
_c2020-09-04
942 _c01
_n0
_kHF5415.2 .P744
949 _o101013183
990 _aros/jm
991 _aFakulti Ekonomi dan Pengurusan
998 _at
_b2021-04-26
_cm
_da
_feng
_genk
_y0
_z.b16828847
999 _c650259
_d650259