000			03945cam a2200433 i 4500
008			190807s2019 enka b 001 0 eng d
020			_a1789736226 _qpaperback
020			_a9781789736229 _qpaperback _cRM282.37(PTSL)
040			_aYDX _beng _cYDX _erda _dOCLCQ _dSINLB _dHUA _dYDXIT _dOCLCF _dCHVBK _dOCLCO _dRCJ _dOCL _dDLC _dUKM _erda
090			_aHC79.I55 _bD579
245	0	0	_aDigitized : _bindustry transformation and disruption through entrepreneurship and innovation / _cedited by Gali Einav, Adelson School of Entrepreneurship, Israel.
264		1	_aUnited Kingdom : _bEmerald Publishing, _c2019.
264		4	_c©2019.
300			_axvi, 158 pages : _billustrations ; _c20 cm.
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
490	0		_aEmerald points
504			_aIncludes bibliographical references and index.
520			_aOver the past ten years, industries such as music, retail, journalism, advertising, and health information have experienced massive and wrenching disruption. Dominant players have been displaced and often marginalized by innovative, entrepreneurial competitors. The same digital transformation has now migrated to more traditional sectors. Just as the Industrial Revolution created distinct winners and losers, so the digital era has led to a climate where individuals, companies, and even entire industries and countries will either thrive or fall hopelessly behind. Gali Einav and a strong group of international contributors offer a guide to this brave new world in a timely collection that combines academic insights and entrepreneurial case studies focused on digital innovation. A first section brings together academic thought-leaders to offer in-depth perspectives on changes in the digital domain, and focusing these insights around real-world examples, a second section showcases insights into four technology startups that have disrupted their industries through digital innovation. By exploring the effect of disruptive technologies within media, health, music, and employment, this book helps readers to take their next steps into the digital future. For its combination of academic rigor and practical, real-world case studies, Digitized is essential reading both for researchers of innovation and entrepreneurship and for innovators and entrepreneurs across industries.
505	0	0	_tMedia innovation meets the marketplace / _rJohn Carey -- _tFrom interactive television to digital health : insights for industries in transformation / _rGali Einav and Hal Wolf -- _tHow music technology will impact personal creative expression / _rDaniel V. Oppenheim, Andrew Phillips and Revital Hollander -- _tBack to the future : user research as a critical tool for novel design / _rShuli Gilutz -- _tThe psychology of customer experience / _rLiraz Margalit -- _tThe perspective / _rDaniel Ravner -- _tPerpetix / _rNathan Lipson -- _tData : a love story / _rTania Yuki -- _tThe argument for the inclusion of self-reported sentiment and skill data in visual professional coaching / _rLydia Loizides.
650		0	_aInformation technology _xEconomic aspects.
650		0	_aInternet _xEconomic aspects.
650		0	_aKnowledge economy.
650		0	_aNew business enterprises _xTechnological innovations.
650		0	_aCommerce _xTechnological innovations.
650		0	_aEntrepreneurship. _959663
650		0	_aTechnological innovations. _960953
650		0	_aDigital media _xEconomic aspects.
650		0	_aDigital media _xSocial aspects.
700	1		_aEinav, Gali, _eeditor.
907			_a.b16803309 _b2020-09-08 _c2020-05-28
942			_c01 _n0 _kHC79.I55 D579
949			_o101007153
990			_aros
991			_aUKM-CESMED
998			_at _b2020-05-28 _cm _da _feng _genk _y0 _z.b16803309
999			_c647765 _d647765