000 01303nam a2200361 c 4500
008 181015 2017 nyu 001 0 eng
020 _a9780316314046
_cRM111.72
020 _cHadiah (PTSL)
040 _aUKM
040 _dUKM
_erda
090 _aHF5415.153
_b.K49b 2017 9HUKM
090 _aHF5415.153
_b.K535
100 1 _aKim, W. Chan,
_eauthor.
245 1 0 _aBlue ocean shift :
_bbeyond competing : proven steps to inspire confidence and seize new growth /
_cW. Chan Kim, Renee Mauborgne.
246 3 0 _aProven steps to inspire confidence and seize new growth
264 1 _aNew York :
_bHachette Books ,
_c2017.
264 4 _a©2017.
300 _axi, 322 pages :
_billustrations ;
_c24 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references (pages 305-307) and index.
650 0 _aNew products.
650 0 _aMarket segmentation.
700 1 _aMauborgne, Renee,
_eauthor.
907 _a.b16629681
_b2023-02-28
_c2019-11-12
942 _c01
_n0
_kHF5415.153 .K49b 2017 9HUKM
914 _avtls003638197
990 _ahaziq/azriq
991 _aPerpustakaan, PPUKM.
991 _aFakulti Sains Sosial dan Kemanusiaan
998 _ah
_b2018-08-10
_cm
_da
_feng
_gnyu
_y0
_z.b16629681
999 _c631251
_d631251