000 01508nam a2200385 a 4500
005 20250930141333.0
008 160418 a t 000 0 eng d
020 _cHadiah
039 9 _a201609091523
_bhamdan
_y04-18-2016
_zhamdan
040 _aUKM
_erda
090 _aHF5415.1255
_b.I834
100 0 _aIsmail Rejab,
_eauthor.
245 1 0 _a[Laporan Penyelidikan] :
_bCross-culture consumer branding of product,and perceived meaning differences across selected demographic variables /
_cIsmail Rejab,Zuraidah Mohamad.
246 _aCross-culture consumer branding of product,and perceived meaning differences across selected demographic variables
264 0 _c[date of production not identified].
300 _a24 pages :
_billustrations ;
_c30 cm.
336 _atext
_2rdacontents
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aReferences: mukasurat 23-24.
650 0 _aCommunication in marketing
650 0 _aBranding(Marketing)
_xManagement
650 0 _aBrand name products
_xPsychological aspects
650 0 _aConsumer behavior
700 _aZuraidah Mohamad,
_eauthor.
710 2 _aUniversiti Kebangsaan Malaysia.
_bFakulti Pengurusan Perniagaan.
_957913
907 _a.b16313434
_b2020-04-06
_c2019-11-12
942 _c6
_n0
_kHF5415.1255 .I834
914 _avtls003604814
990 _aHak
991 _aKoleksi Arkib
998 _anone
_b2016-05-04
_cm
_da
_feng
_g
_y0
_z.b16313434
999 _c608836
_d608836