000 03344cam a2200433 i 4500
005 20250919011707.0
008 160405s2015 nju 001 0 eng
020 _a9781119021810
_qpaperback
_cRM 60.37
039 9 _a201606141512
_bbaiti
_c201606061234
_dfakrul
_y04-05-2016
_zfakrul
040 _aDLC
_beng
_cDLC
_erda
_dDLC
_dUKM
090 _aHF5415.1265.C646 2015
090 _aHF5415.1265
_b.C646 2015
100 1 _aComm, Joel.
_eauthor
245 1 0 _aTwitter power 3.0 :
_bhow to dominate your market one tweet at a time /
_cJoel Comm & Dave Taylor.
250 _aThird edition.
264 1 _aHoboken, New Jersey :
_bWiley,
_c[2015]
264 4 _c©2015
300 _axiv, 272 pages :
_billustrations ;
_c22 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
500 _aRevision of the author's Twitter power 2.0.
500 _aIncludes index.
520 _a'Tweet your company to the top of the market with a tailored approach to TwitterTwitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos are crucial to engagement, and how to measure the success of a Twitter strategy using specific and accurate metrics. This new edition contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future. Tip: it most definitely is important!Twitter has grown up. It's now a public company, worth over $30 billion, and it means business. Twitter has changed over time, but remains a crucial tool for business branding and a key place to engage with customers and build long-term client relationships. This book demonstrates how Twitter can play an important role in business growth, 140 characters at a time. Understand how Twitter differs from other social media platforms Build a savvy Twitter strategy as part of a broader social media plan Create viral content that effortlessly spreads your message and gains you huge numbers of followers Learn which metrics matter, and how to measure and track them Firms need to understand how Twitter is a vital element in any social media marketing, and craft strategies specific to each. Twitter Power 3.0 is the complete guide to Twitter for business, with the latest information, proven techniques, and expert advice'--
_cProvided by publisher.
630 0 0 _aTwitter.
650 0 _aInternet marketing.
650 0 _aBusiness communication.
650 0 _aOnline social networks.
700 1 _aTaylor, Dave,
_d1962-
_eauthor
700 1 _aComm, Joel.
_tTwitter power.
_eauthor
907 _a.b16301298
_b2019-11-12
_c2019-11-12
942 _c01
_n0
_kHF5415.1265.C646 2015
914 _avtls003603498
990 _abety
991 _aFakulti Ekonomi & Pengurusan
998 _at
_b2016-05-04
_cm
_da
_feng
_gnju
_y0
_z.b16301298
999 _c607685
_d607685