000 01340nam a2200361 i 4500
005 20250919011629.0
008 160323t2017 maua 001 0 eng d
020 _a9781285429786
_qhardback
_cRM 1457.17
039 9 _a201608081635
_badibah
_c201608021423
_dadibah
_c201608021423
_dadibah
_c201607151150
_dfakrul
_y03-23-2016
_zfakrul
040 _aUKM
_erda
090 _aHD9980.5.H645 2017
090 _aHD9980.5
_b.H645 2017
100 1 _aHoffman, K. Douglas,
_eauthor.
245 1 0 _aServices marketing :
_bconcepts, strategies, & cases /
_cK. Douglas Hoffman, John E. G. Bateson.
250 _aFifth edition.
264 1 _aBoston :
_bCengage Learning,
_c2017.
264 4 _c©2017.
300 _axv, 458 pages :
_billustrations ;
_c26 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
500 _aIncludes index.
650 0 _aService industries
_xMarketing.
700 1 _aBateson, John E. G.,
_eauthor.
907 _a.b16294695
_b2019-11-12
_c2019-11-12
942 _c01
_n0
_kHD9980.5.H645 2017
914 _avtls003602737
990 _aaa
991 _aFakulti Ekonomi dan Pengurusan
998 _at
_b2016-10-03
_cm
_da
_feng
_gmau
_y0
_z.b16294695
999 _c607045
_d607045