| 000 | 01411nam a2200373 i 4500 | ||
|---|---|---|---|
| 005 | 20250919010815.0 | ||
| 008 | 160301t2015 nyua bi 001 0 eng d | ||
| 020 |
_a9781138013728 _qpaperback _cRM191.80 |
||
| 039 | 9 |
_a201605040904 _blan _c201605030952 _dhendon _c201605030931 _dhendon _c201604110946 _dhamudah _y03-01-2016 _zhamudah |
|
| 040 |
_aUKM _erda |
||
| 090 | _aHD38.2.C445 | ||
| 090 |
_aHD38.2 _b.C445 |
||
| 245 | 0 | 0 |
_aCEO branding : _btheory and practice / _eedited by Marc Fetscherin. |
| 246 | 1 | 8 |
_ispine title : _aCEO branding. |
| 264 | 1 |
_aNew York : _bRoutledge, _c2015. |
|
| 264 | 4 | _c©2015. | |
| 300 |
_axxxiii, 302 pages : _billustrations ; _c23 cm. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aChief executive officers. | |
| 650 | 0 | _aBranding (Marketing). | |
| 650 | 0 | _aCorporate image. | |
| 700 | 1 |
_aFetscherin, Marc, _eeditor. |
|
| 907 |
_a.b16282279 _b2019-11-12 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHD38.2.C445 |
||
| 914 | _avtls003601384 | ||
| 990 | _aha | ||
| 991 | _aFakulti Sains Sosial dan Kemanusiaan | ||
| 998 |
_at _b2016-01-03 _cm _da _feng _gnyu _y0 _z.b16282279 |
||
| 999 |
_c605829 _d605829 |
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