| 000 | 01153nam a2200349 i 4500 | ||
|---|---|---|---|
| 005 | 20250930141031.0 | ||
| 008 | 151230s2007 maua 001 0 eng | | ||
| 020 |
_a0132056763 _cHadiah |
||
| 039 | 9 |
_a201601150953 _brosli _y12-30-2015 _zfati |
|
| 040 | _aUKM | ||
| 090 | _aHF5415.122.L68 2007 | ||
| 090 |
_aHF5415.122 _b.L68 2007 |
||
| 100 | 1 |
_aLovelock, Christopher H., _eauthor. |
|
| 245 | 1 | 0 |
_aServices marketing : _bpeople, technology, strategy / _cChristopher H. Lovelock, Jochen Wirtz. |
| 250 | _a6th ed. | ||
| 264 | 1 |
_aBoston : _bPearson, _c2007. |
|
| 300 |
_a648 pages : _billustrations ; _c25 cm. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aService industries _xMarketing |
|
| 650 | 0 |
_aMarketing _960389 |
|
| 700 | 1 | _aWirtz, Jochen. | |
| 907 |
_a.b1624915x _b2019-11-12 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.122.L68 2007 |
||
| 914 | _avtls003597854 | ||
| 990 | _ark4 | ||
| 991 | _aFakulti Ekonomi dan Pengurusan | ||
| 998 |
_at _b2015-04-12 _cm _da _feng _gmau _y0 _z.b1624915x |
||
| 999 |
_c602588 _d602588 |
||