| 000 | 01407nam a2200385 i 4500 | ||
|---|---|---|---|
| 008 | 150414t2015 maua 001 0 eng | ||
| 020 |
_a9781625274496 _cRM 129.90 |
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| 040 |
_aUKM _erda |
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| 090 | _aHF5415.153.K56 8 | ||
| 090 |
_aHF5415.153 _b.K49b 2015 9HUKMPRA |
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| 090 |
_aHF5415.153 _b.K56 8 |
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| 090 |
_aHF5415.153 _b.K49b 2015 9HUKM |
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| 100 | 1 |
_aKim, W. Chan, _eauthor. |
|
| 245 | 1 | 0 |
_aBlue ocean strategy : _bhow to create uncontested market space and make the competition irrelevant / _cW. Chan Kim, Renee Mauborgne. |
| 264 | 1 |
_a4Boston, Massachusetts : _bHarvard Business Review Press, _c[2015]. |
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| 264 | 4 | _c©2015. | |
| 300 |
_axxviii, 287 pages : _billustrations ; _c24 cm. |
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| 336 |
_atext _2rdacontent |
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| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 500 | _aExpanded edition. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aNew products. | |
| 650 | 0 | _aMarket segmentation. | |
| 700 | 1 |
_aMauborgne, Renee, _eauthor. |
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| 907 |
_a.b16120644 _b2022-06-27 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5415.153.K56 8 |
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| 914 | _avtls003583784 | ||
| 990 | _aswa/sue/azriq | ||
| 991 | _aPATMA | ||
| 991 | _aPerpustakaan Pra Klinikal PPUKM | ||
| 991 | _aJabatan Perpustakaan, PPUKM | ||
| 998 |
_aa _ap _ah _b2015-01-04 _cm _da _feng _gmau _y0 _z.b16120644 |
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| 999 |
_c591000 _d591000 |
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