000 00845nam a2200289 a 4500
005 20250913120722.0
008 981208s1984 us 00 eng d
020 _a047188684X
035 _a148131
039 9 _y08-18-1999
_zload
090 _aHF5415.122.C63
090 _aHF5415.122
100 1 _aCohen, William A., 1937-
245 1 0 _aDirect response marketing
_ban entrepreneurial approach
_cWilliam A.Cohen
260 _aNew York
_bJohn Wiley & Sons
_c1984
300 _a496p ill 24cm.
504 _aIncludes Index
590 _a1
650 _aDirect marketing
907 _a.b10567513
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5415.122.C63
914 _avtls000059039
991 _aFakulti Pengurusan Perniagaan
998 _at
_b1999-05-08
_cm
_da
_feng
_g
_y0
_z.b10567513
999 _c58668
_d58668