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| 005 | 20250913093930.0 | ||
| 008 | 981208s1981 xxka 00 eng d | ||
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| 040 | _aUKM | ||
| 090 | _aHF5821.F84 | ||
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| 100 | 1 |
_aFulop, Christina _d1926- |
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| 245 | 1 | 0 |
_aAdvertising, competition and consumer behaviour : _bpublic policy and the market / _cChristina Fulop |
| 260 |
_aLondon : _bHolt, Rinehart and Winston, _c1981 |
||
| 300 |
_ax,176 p. ; _c25 cm. |
||
| 504 | _aBibliography: p167-171. - Includes index | ||
| 650 | 0 | _aAdvertising | |
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_a.b10037986 _b2020-10-12 _c2019-11-12 |
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| 914 | _avtls000004036 | ||
| 991 | _aFakulti Sains Kemasyarakatan dan Kemanusiaan | ||
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_c5838 _d5838 |
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