000 00948nam a2200289 a 4500
005 20250913093929.0
008 981208s1973 xxu 00 eng
035 _a569550
039 9 _a200311221517
_brohana
_y08-18-1999
_zload
090 _aHF5823.W7 1973
090 _aHF5823
100 1 _aWright, John S.
_q(John Sherman),
_d1920-
245 1 0 _aAdvertising /
_cJohn S. Wright, Daniel S. Warner, Willis L. Winte, Jr. ; with a foreword by Robert O. Bach
250 _a3rd ed.
260 _aNew York :
_bMcGraw-Hill,
_c1973
300 _a815 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index
650 _aAdvertising
700 1 _aWinter, Willis L.
700 1 _aWarner, Daniel S.
907 _a.b10037494
_b2020-10-12
_c2019-11-12
942 _c01
_n0
_kHF5823.W7 1973
998 _at
_b1999-05-08
_cm
_da
_feng
_gxxu
914 _avtls000003986
991 _aFakulti Pengurusan Perniagaan
999 _c5789
_d5789