| 000 | 02524nam a2200385 i 4500 | ||
|---|---|---|---|
| 005 | 20250930135432.0 | ||
| 008 | 140408s2013 nyua b 000 0 eng | ||
| 020 |
_a9781137350084 (Hardback) _cRM251.33 |
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| 039 | 9 |
_a201409300950 _bzaina _c201409120921 _dros _y04-08-2014 _zros |
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| 040 |
_aDLC _beng _cDLC _erda _dDLC _dUKM |
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| 090 | _aHD45.F656 | ||
| 090 |
_aHD45 _b.F656 |
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| 100 | 1 | _aFormica, Piero. | |
| 245 | 1 | 0 |
_aStories of innovation for the millennial generation : _bthe Lynceus long view / _cPiero Formica. |
| 264 | 1 |
_aNew York, NY : _bPalgrave Macmillan, _c2013. |
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| 300 |
_axviii, 149 pages : _billustrations ; _c23 cm. |
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| 336 |
_atext _2rdacontent |
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| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 490 | 0 | _aPalgrave pivot. | |
| 504 | _aIncludes bibliographical references (pages 146-149). | ||
| 520 |
_a'The potential of storytelling as a research tool for enhancing the understanding of knowledge creation, acquisition and conversion into innovation and innovative business activities is the methodological underpinning of this book's narrative approach. The subtitle comes from Lynceus, one of the Argonauts who accompanied Jason to Colchis in his quest to find the Golden Fleece, who was said to have excellent sight. Among the various interpretations of the meaning of the Fleece, one version highlights the importance of discovery to innovation by voyaging to'terrae incognitae' (unknown lands). This book is a narrative of a fictional voyage to the'terra incognita' of Innoland - the island of innovation and other mental travels that make sense of events and actions which spur innovation.Stories of Innovation for the Millennial Generation is written for Millennials willing to assimilate and grow dynamic, innovation-driven capabilities which lead to the creation of high-impact startups'-- _cProvided by publisher. |
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| 650 | 0 |
_aTechnological innovations. _960953 |
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| 650 | 0 |
_aCreative ability in business. _959504 |
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| 650 | 0 | _aGeneration Y. | |
| 856 | 4 | 2 |
_3Cover image _uhttp://www.netread.com/jcusers2/bk1388/084/9781137350084/image/lgcover.9781137350084.jpg |
| 907 |
_a.b15872877 _b2019-11-12 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHD45.F656 |
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| 914 | _avtls003556299 | ||
| 990 | _azsz | ||
| 991 | _aFakulti Ekonomi dan Pengurusan | ||
| 998 |
_at _b2014-08-04 _cm _da _feng _gnyu _y0 _z.b15872877 |
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| 999 |
_c567053 _d567053 |
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