000 02757nam a22004215i 4500
005 20250918232704.0
008 131204s2012 sz a b 001 0 eng
020 _a9782940411740 (pbk.)
_cRM121.31
039 9 _a201403210947
_brosli
_c201403140937
_drosli
_c201403131634
_dathirah
_c201402171159
_drahah
_y12-04-2013
_zrahah
040 _aDLC
_beng
_cDLC
_erda
_dUKM
090 _aNC1000.L446
090 _aNC1000
_b.L446
100 1 _aLeonard, Neil.
245 1 0 _aDesign research :
_binvestigation for successful creative solutions /
_cNeil Leonard, Gavin Ambrose.
260 _aLausanne, Switzerland :
_bAVA Academia,
_c[2012].
300 _a192 pages :
_bcolor illustrations ;
_c23 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 1 _aBasics graphic design ;
_v02
504 _aIncludes bibliographical references and index.
505 0 _aThe basics of research : Why research? ; Getting started ; Primary, secondary and tertiary ; Key terminology ; Studio interview : Emily Hale ; Activity : Approaching research -- Understanding context : Audience and social contexts ; Design contexts ; Theoretical underpinning ; Studio interview : Andrew Hussey ; Activity : Convention -- Planning your work : the brief ; Audience ; Sources and credibility ; Recording and documenting ; Studio interview : Brian Rea ; Activity : Audience -- Conduction research : Audience research ; Market research ; Field-based research ; Process-based research ; Studio interview ; Jane Trustram ; Activity : Product and customer -- Using your findings : Understanding your findings ; Responding to your findings ; Studio interview : Underware ; Activity : Classification -- Presenting your findings : Presenting research ; Completing the job ; Studio interview : Tanner Christensen ; Activity : Presenting statistics -- Conclusion.
520 _aDesign research will guide the reader through the early stages of a design project, identifying appropriate research techniques and enabling innovative solutions to be found.
521 _aTertiary/Undergraduate, Postgraduate.
650 0 _aGraphic arts
_xTechnique.
650 0 _aDesign
_xResearch.
650 0 _aCommercial art.
700 1 _aAmbrose, Gavin.
830 0 _aBasics graphic design ;
_v02
907 _a.b15784460
_b2019-11-12
_c2019-11-12
942 _c01
_n0
_kNC1000.L446
914 _avtls003546372
990 _ark4
991 _aFakulti Teknologi Maklumat
998 _at
_b2013-04-12
_cm
_da
_feng
_gsz
_y0
_z.b15784460
999 _c558586
_d558586