| 000 | 01521nam a2200373 a 4500 | ||
|---|---|---|---|
| 005 | 20250930134905.0 | ||
| 008 | 131010s2013 nyua b 001 0 eng | ||
| 020 |
_a9780078112058 (hbk.) _cRM757.14 |
||
| 020 | _a0078112052 (hbk.) | ||
| 039 | 9 |
_a201504071138 _blatihan _c201311071236 _dzabidah _y10-10-2013 _zrahah |
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| 040 |
_aDLC _beng _cDLC _dYDXCP _dBTCTA _dC#P _dCDX _dDLC _dUKM |
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| 090 | _aHD9980.5.Z44 2013 | ||
| 090 |
_aHD9980.5 _b.Z44 2013 |
||
| 100 | 1 | _aZeithaml, Valarie A. | |
| 245 | 1 | 0 |
_aServices marketing : _bintegrating customer focus across the firm / _cValarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. |
| 250 | _a6th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill Irwin, _c2013. |
||
| 300 |
_axxvii, 642 p. : _bill. ; _c26 cm.cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 526 | _aBuku bacaan asas fakulti | ||
| 650 | 0 |
_aService industries _xMarketing. |
|
| 650 | 0 | _aCustomer services. | |
| 650 | 0 |
_aMarketing. _960389 |
|
| 700 | 1 | _aBitner, Mary Jo. | |
| 700 | 1 | _aGremler, Dwayne D. | |
| 907 |
_a.b15746173 _b2019-11-12 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHD9980.5.Z44 2013 |
||
| 914 | _avtls003542053 | ||
| 990 | _aza | ||
| 991 | _aFakulti Ekonomi & Pengurusan | ||
| 998 |
_at _b2013-10-10 _cm _da _feng _gnyu _y0 _z.b15746173 |
||
| 999 |
_c554796 _d554796 |
||