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008 131010s2012 enka b 001 0 eng d
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090 _aHF5415.1265.N459
090 _aHF5415.1265
_b.N459
245 0 0 _aNew developments in online marketing /
_cedited by Stephen Tagg, Alan Stevenson and Tiziano Vescovi.
260 _aAbingdon, Oxon :
_bRoutledge,
_c2012.
300 _axiii, 205 p. :
_bill. ;
_c26 cm.
490 1 _aKey issues in marketing management
500 _aReproduction of the Journal of Marketing Management, vol. 26, issues 3-4.
504 _aIncludes bibliographical references and index.
650 0 _aInternet marketing.
650 0 _aSocial media.
700 1 _aTagg, Stephen.
700 1 _aStevenson, Alan.
700 1 _aVescovi, Tiziano.
730 0 _aJournal of marketing management (Helensburgh, Scotland)
907 _a.b15745636
_b2019-11-12
_c2019-11-12
942 _c01
_n0
_kHF5415.1265.N459
914 _avtls003541997
990 _azsz
991 _aFakulti Ekonomi dan Pengurusan
998 _at
_b2013-10-10
_cm
_da
_feng
_genk
_y0
_z.b15745636
999 _c554745
_d554745