000			02416cam a2200337 a 4500
005			20250918192353.0
008			130731s2013 njua 001 0 eng
020			_a9781118370605 _cRM198.19
039		9	_a201312121248 _bhayat _c201312041559 _drosli _c201311221029 _dbaiti _c201311080901 _drahah _y07-31-2013 _zrahah
040			_aDLC _cDLC _dDLC _dUKM
090			_aHD30.28.I879
090			_aHD30.28 _b.I879
100	1		_aIsson, Jean Paul, _d1971-
245	1	0	_aWin with advanced business analytics : _bcreating business value from your data / _cJean Paul Isson, Jesse Harriott.
260			_aHoboken, N. J. : _bJohn Wiley & Sons, _c2013.
300			_axviii, 398 p. : _bill. ; _c24 cm.
500			_aIncludes index.
505	0		_aPreface -- Acknowledgments -- The challenge of business analytics -- Pillars of business analytics success : the BASP framework -- Aligning key business challenges across the enterprise -- Big and little data : different types of intelligence -- Who cares about data? : how to uncover insights -- Data visualization : presenting information clearly-the convince framework -- Analytics implementation : what works and what does not -- Voice-of-the-customer analytics and insights -- Leveraging digital analytics effectively -- Winning with predictive analytics : what works and what does not -- Predictive analytics applied to human resources -- Social media analytics -- The competitive intelligence mandate -- Mobile analytics -- Effective analytics communication strategies -- Business performance tracking : execution and measurement -- Analytics and innovation -- Unstructured data analytics : the next frontier -- Future of analytics -- About the authors -- Index.
650		0	_aBusiness planning.
650		0	_aIndustrial management _xStatistical methods.
700	1		_aHarriott, Jesse.
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1214/2012026662-t.html
907			_a.b15693600 _b2019-11-12 _c2019-11-12
942			_c01 _n0 _kHD30.28.I879
914			_avtls003536273
990			_abaiti
991			_aFakulti Ekonomi dan Pengurusan
998			_at _b2013-05-07 _cm _da _feng _gnju _y0 _z.b15693600
999			_c551976 _d551976