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| 005 | 20250930134731.0 | ||
| 008 | 130724s2013 xxka f 001 0 eng d | ||
| 020 |
_a9781107014961 (hbk.) _cRM387.00 |
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| 020 | _a1107014964 (hbk.) | ||
| 020 | _a9781107649224 (pbk.) | ||
| 020 | _a1107649226 (pbk.) | ||
| 039 | 9 |
_a201401100924 _bzabidah _c201312271120 _drahah _y07-24-2013 _zrahah |
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| 040 |
_aNUKAT _bpol _cNUKAT _dUKM |
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| 090 | _aHF5415.5.P394 | ||
| 090 |
_aHF5415.5 _b.P394 |
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| 100 | 1 |
_aPayne, Adrian. _944782 |
|
| 245 | 1 | 0 |
_aStrategic customer management : _bintegrating relationship marketing and CRM / _cAdrian Payne, Pennie Frow. |
| 260 |
_aCambridge, UK : _bCambridge University Press, _c2013. |
||
| 300 |
_axvi, 529 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 700 | 1 | _aFrow, Pennie. | |
| 710 | 2 | _aCambridge University Press. | |
| 907 |
_a.b15686371 _b2019-11-12 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5415.5.P394 |
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| 914 | _avtls003535441 | ||
| 990 | _aza | ||
| 991 | _aFakulti Ekonomi Dan Pengurusan | ||
| 998 |
_at _b2013-11-07 _cm _da _feng _gxxk _y0 _z.b15686371 |
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| 999 |
_c551261 _d551261 |
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