| 000 | 01096nam a2200313 a 4500 | ||
|---|---|---|---|
| 005 | 20250930093419.0 | ||
| 008 | 981208s1980 xxu g 001 0 eng | ||
| 010 | _a80-013112 | ||
| 020 | _a0471046345 | ||
| 039 | 9 |
_a200808061901 _brosma _c200104231919 _dhamzah _y08-18-1999 _zload |
|
| 090 | _aHF5415.15.C24 | ||
| 090 |
_aHF5415.15 _bC24 |
||
| 100 | 1 |
_aCafarelli, Eugene J., _d1938- _936202 |
|
| 245 | 1 | 0 |
_aDeveloping new products and repositioning mature brands _ba risk-reduction system that produces investment alternatives / _cEugene J. Cafarelli |
| 260 |
_aNew York : _bWiley, _c1980 |
||
| 300 |
_a253 p. ; _c22 cm. |
||
| 440 | 0 | _aRonald series on marketing management | |
| 500 | _a'A Ronald Press publication.' | ||
| 500 | _aIncludes index | ||
| 504 | _aBibliography: p.249 | ||
| 650 | 0 |
_aProduct management _960776 |
|
| 650 | 0 | _aNew products | |
| 907 |
_a.b10531804 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.15.C24 |
||
| 914 | _avtls000055357 | ||
| 991 | _aFakulti Pengurusan Perniagaan | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b10531804 |
||
| 999 |
_c55109 _d55109 |
||