000 01602nam a2200325 a 4500
005 20250918191504.0
008 130618s2011 onca b 001 0 eng
020 _a9781926692951 (hbk.)
_cRM285.31
020 _a1926692950 (hbk.)
039 9 _a201309300912
_bzabidah
_c201309300911
_dzabidah
_c201309101537
_drahah
_y06-18-2013
_zrahah
040 _aNLC
_beng
_cNLC
_dYDXCP
_dBTCTA
_dCDX
_dBDX
_dPHADU
_dOCLCO
_dUKM
090 _aP90.M358
090 _aP90
_b.M358
245 0 0 _aMass communication :
_bissues, perspectives and techniques /
_cJason R. Detrani, [editor].
260 _aOakville, Ont. :
_bApple Academic Press,
_c2011.
300 _a314 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
520 _aMass communication is the academic study of the various means by which individuals and entities communication information via mass media to large audiences at the same time. Mass communication channels include newspaper and magazine publishing, radio television and film, and of course, the internet.
650 0 _aMass media.
650 6 _aMias.
700 1 _aDetrani, Jason R.,
_d1965-
907 _a.b15663681
_b2019-11-12
_c2019-11-12
942 _c01
_n0
_kP90.M358
914 _avtls003532982
990 _aza
991 _aFakulti Sains Sosial & Kemanusiaan
998 _at
_b2013-05-06
_cm
_da
_feng
_gonc
_y0
_z.b15663681
999 _c549066
_d549066