| 000 | 01178nam a2200337 a 4500 | ||
|---|---|---|---|
| 005 | 20250930134408.0 | ||
| 008 | 130408s2009 ohua b 001 0 eng | ||
| 020 |
_a9780324656206 (international student ed. : pbk.) _cHadiah |
||
| 020 | _a0324656203 (international student ed. : pbk.) | ||
| 039 | 9 |
_a201305021459 _bzabidah _y04-08-2013 _zmiza |
|
| 040 | _dUKM | ||
| 090 | _aHF5415.L2623 2009 | ||
| 090 |
_aHF5415 _b.L2623 2009 |
||
| 100 | 1 |
_aLamb, Charles W. _939800 |
|
| 245 | 1 | 0 |
_aEssentials of marketing / _cCharles W. Lamb, Joseph F. Hair, Carl McDaniel. |
| 250 | _a6th ed. | ||
| 260 |
_aMason, Ohio : _bSouth-Western, Cengage Learning, _c2009. |
||
| 300 |
_axxix, 546 p. : _bcol. ill. ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing. _960389 |
|
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 | _aHair, Joseph F. | |
| 700 | 1 |
_aMcDaniel, Carl D. _940571 |
|
| 907 |
_a.b15612697 _b2019-11-12 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.L2623 2009 |
||
| 914 | _avtls003527489 | ||
| 990 | _aza | ||
| 991 | _aFakulti Ekonomi dan Pengurusan | ||
| 998 |
_at _b2013-08-04 _cm _da _feng _gohu _y0 _z.b15612697 |
||
| 999 |
_c544081 _d544081 |
||