000			02197nam a22003377a 4500
005			20250918190346.0
008			130408s2012 enkaf b 001 0 eng d
020			_a9781847871862 (pbk.) _cRM97.60
039		9	_a201309251242 _brosli _c201309101549 _drahah _c201306181447 _drahah _c201305031140 _dzainol _y04-08-2013 _zrazalis
040			_dUKM
090			_aWZ345.W956 2012 9
090			_aWZ345 _b.W956 2012 9
090			_aR119 _b.W735
245	0	0	_aWriting health communication : _ban evidence-based guide / _c[edited by] Charles Abraham and Marieke Kools.
260			_aLondon : _bSAGE, _c2012.
300			_axv, 175 p., [4] p. plates : _bill. (some col.) ; _c25 cm.
505			_aIntroduction : steps towards writing effective educational text / Marieke Kools and Charles Abraham -- Designing easy-to-read text / James Hartley -- Making written materials easy to understand / Marieke Kools -- Making written materials easy to use / Marieke Kools -- Using graphics effectively in text / Patricia Wright -- Developing evidence-based content for health promotion materials / Charles Abraham -- Mapping change mechanisms onto behaviour change techniques : a systematic approach to promoting behaviour change through text / Charles Abraham -- Planning to frighten people? Think again! / Robert A. C. Ruiter and Gerjo Kok -- Message framing / Marieke Q. Werrij ... [et al.] -- Computer-tailoring of health promotion messages / Johannes Brug and Anke Oenema -- Conclusions and recommendations / Charles Abraham and Marieke Kools.
650		2	_aMedical writing.
650		2	_aCommunication in medicine.
700	1		_aAbraham, Charles.
700	1		_aKools, Marieke, _d1978-
907			_a.b15612375 _b2019-11-12 _c2019-11-12
942			_c01 _n0 _kWZ345.W956 2012 9
914			_avtls003527442
990			_azr
991			_aJabatan Bioperubatan, KKL
991			_aFakulti Sains Sosial & Kemanusiaan
998			_ad _at _b2013-08-04 _cm _da _feng _genk _y0 _z.b15612375
999			_c544049 _d544049