| 000 | 01227nam a2200349 a 4500 | ||
|---|---|---|---|
| 005 | 20250918190323.0 | ||
| 008 | 130401s2008 njuab b 001 0 eng | ||
| 010 | _a2007-272985 | ||
| 020 |
_a9780471755272 (pbk.) _cHadiah |
||
| 020 | _a0471755273 (pbk.) | ||
| 039 | 9 |
_a201412031132 _blatihan _c201304101303 _dzabidah _y04-01-2013 _zfakrul |
|
| 040 |
_aDLC _cDLC _dUKM |
||
| 090 | _aHF1416.K67 2008 | ||
| 090 |
_aHF1416 _b.K67 2008 |
||
| 100 | 1 | _aKotabe, Masaaki. | |
| 245 | 1 | 0 |
_aGlobal marketing management / _cMasaaki Kotabe, Kristiaan Helsen. |
| 250 | _a4th ed. | ||
| 260 |
_aHoboken, NJ : _bJohn Wiley & Sons, _c2008. |
||
| 300 |
_axxii, 682 p., 12 p. of plates : _bill. (some col.), col. maps ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 526 | _cBuku bacaan asas fakulti | ||
| 650 | 0 |
_aExport marketing _xManagement. |
|
| 650 | 0 |
_aInternational business enterprises _xManagement. |
|
| 700 | 1 | _aHelsen, Kristiaan. | |
| 907 |
_a.b15607252 _b2019-11-12 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF1416.K67 2008 |
||
| 914 | _avtls003526905 | ||
| 990 | _aza | ||
| 991 | _aFakulti Sains Sosial & Kemanusiaan | ||
| 998 |
_at _b2013-01-04 _cm _da _feng _gnju _y0 _z.b15607252 |
||
| 999 |
_c543544 _d543544 |
||