000			01407nam a2200397 a 4500
005			20250918190319.0
008			130329s1998 maua b 000 0 eng
010			_a97-005424
020			_a0256218943 (hbk.)
020			_a9780256218947 (hbk.)
020			_a0071158006 (pbk.)
020			_a9780071158008 (pbk.) _cHadiah
039		9	_a201305201502 _bzabidah _c201304121611 _dzabidah _c201304121609 _dzabidah _y03-29-2013 _zfakrul
040			_aDLC _beng _dUKM
090			_aHF1416.I577 1998
090			_aHF1416 _b.I577 1998
245	0	0	_aInternational and global marketing : _bconcepts and cases / _c[edited by] Taylor W. Meloan, John L. Graham.
246	1	4	_aInternational & global marketing.
250			_a2nd ed.
260			_aBoston, Mass. : _bIrwin/McGraw Hill, _c1998.
300			_axvi, 439 p. : _bill. ; _c24 cm.
490	1		_aThe Irwin/McGraw-Hill series in marketing.
504			_aIncludes bibliographical references.
650		0	_aExport marketing.
650		0	_aExport marketing _vCase studies.
700	1		_aMeloan, Taylor W.
700	1		_aGraham, John L.
830		0	_aIrwin/McGraw-Hill series in marketing.
907			_a.b15606193 _b2019-11-12 _c2019-11-12
942			_c01 _n0 _kHF1416.I577 1998
914			_avtls003526798
990			_aza
991			_aFakulti Sains Sosial & Kemanusiaan
998			_at _b2013-03-03 _cm _da _feng _gmau _y0 _z.b15606193
999			_c543438 _d543438