| 000 | 01251nam a22003374a 4500 | ||
|---|---|---|---|
| 005 | 20250918190309.0 | ||
| 008 | 130327s2006 enka b 001 0 eng | ||
| 020 |
_a9780199273980 (pbk.) _cHadiah |
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| 020 | _a0199273987 (pbk.) | ||
| 039 | 9 |
_a201305021521 _brosli _c201305021521 _drosli _y03-27-2013 _zfakrul |
|
| 040 |
_aDLC _cDLC _dDLC _dUKM |
||
| 090 | _aHF5415.135.W437 | ||
| 090 |
_aHF5415.135 _b.W437 |
||
| 100 | 1 | _aWest, Douglas C. | |
| 245 | 1 | 0 |
_aStrategic marketing : _bcreating competitive advantage / _cDouglas West, John Ford, and Essam Ibrahim. |
| 260 |
_aNew York : _bOxford University Press, _c2006. |
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| 300 |
_axxv, 517 p. : _bill. ; _c25 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xDecision making. |
|
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aFord, John B. _q(John Battice), _d1949- |
|
| 700 | 1 | _aIbrahim, Essam. | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/fy0613/2006007845.html |
| 907 |
_a.b15603921 _b2019-11-12 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.135.W437 |
||
| 914 | _avtls003526564 | ||
| 990 | _ark4 | ||
| 991 | _aFakulti Sains Sosial & Kemanusiaan | ||
| 998 |
_at _b2013-01-03 _cm _da _feng _genk _y0 _z.b15603921 |
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| 999 |
_c543213 _d543213 |
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