000 01303nam a2200337 a 4500
005 20250918190241.0
008 130320s2004 enka b 001 0 eng
020 _a1844800253 (pbk.)
_cHadiah
020 _a9781844800254 (pbk.)
039 9 _a201305080957
_bzabidah
_c201303201616
_dzabidah
_c201303200924
_dmiza
_y03-20-2013
_zmiza
040 _dUKM
090 _aHF1416.P49 2004
090 _aHF1416
_b.P49 2004
100 1 _aDoole, Isobel.
245 1 0 _aInternational marketing strategy :
_banalysis, development and implementation /
_cIsobel Doole and Robin Lowe.
250 _a4th ed.
260 _aLondon :
_bThomson,
_c2004.
300 _axxi,445 p. :
_bill. ;
_c28 cm.
500 _aRevised edition of : International marketing strategy : analysis, development and implementation / Chris Phillips, Isobel Doole and Robin Lowe, 1995.
504 _aIncludes bibliographical references and index.
650 0 _aExport marketing
_xManagement.
650 0 _aExport marketing
_xManagement
_vCase studies.
700 1 _aLowe, Robin.
907 _a.b15598111
_b2019-11-12
_c2019-11-12
942 _c01
_n0
_kHF1416.P49 2004
914 _avtls003525933
990 _aza
991 _aFakulti Ekonomi dan Pengurusan
998 _at
_b2013-07-03
_cm
_da
_feng
_genk
_y0
_z.b15598111
999 _c542663
_d542663