000			01263nam a2200337 a 4500
005			20250918190135.0
008			130306s2013 nyuab b 001 0 eng
020			_a9780078029271 (pbk.) _cRM625.45
020			_a0078029279 (pbk.)
039		9	_a201309270759 _bzabidah _c201309091016 _dros _y03-06-2013 _zros
040			_aDLC _beng _cDLC _dYDX _dYDXCP _dCDX _dBWX _dDLC _dUKM
090			_aHF1416.A468
090			_aHF1416 _b.A468
100	1		_aAlon, Ilan.
245	1	0	_aGlobal marketing : _bcontemporary theory, practice, and cases / _cIlan Alon, Eugene Jaffe, with Donata Vianelli.
260			_aNew York : _bMcGraw-Hill/Irwin, _c2013.
300			_axxi, 602 p. : _bill., maps ; _c26 cm.
504			_aIncludes bibliographical references and indexes.
650		0	_aExport marketing.
650		0	_aExport marketing _vCase studies.
700	1		_aJaffe, Eugene D.
700	1		_aVianelli, Donata.
907			_a.b15584823 _b2019-11-12 _c2019-11-12
942			_c01 _n0 _kHF1416.A468
914			_avtls003524480
990			_aza
991			_aFakulti Ekonomi dan Perniagaan
998			_at _b2013-06-03 _cm _da _feng _gnyu _y0 _z.b15584823
999			_c541380 _d541380