000			02096nam a2200349 a 4500
005			20250930133648.0
008			120711s2012 njua b 001 0 eng
010			_a2011-029304
020			_a9781118077559 (hbk.) _cRM61.91
039		9	_a201208091041 _bzabidah _c201207111213 _drahah _y07-11-2012 _zrahah
090			_aHF5415.32.S647
090			_aHF5415.32 _b.S647
100	1		_aSolis, Brian.
245	1	4	_aThe end of business as usual : _brewire the way you work to succeed in the consumer revolution / _cBrian Solis.
260			_aHoboken, N.J. : _bJohn Wiley & Sons, _c2012.
300			_axvi, 304 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references (p. 284-293) and index.
520			_a'Today's biggest trends --the mobile web, social media, real-time-- are forcing us to rewire the way we think, act, and run our businesses. They have produced a global culture, shrinking the world one tweet at a time. These new tools have created an ever expanding'Egosystem,' in which we all believe our lives deserve 24-hour broadcasts. Now, everyday people are looking to understand what is going on as a result of the social and mobile web. Educators are looking to connect with their students and business leaders are seeking to steer the company toward a new generation of customers. Are we in the age of enlightenment or are we lost in translation? Solis's The End of Business As Usual explores each layer of this complex world from the government to the everyday consumer, defining this social and business upheaval'-- _cProvided by publisher.
650		0	_aConsumer behavior.
650		0	_aCustomer relations.
650		0	_aSocial media.
650		0	_aInternet marketing _xSocial aspects.
650		0	_aManagement _xSocial aspects. _963539
650		0	_aInformation technology _xManagement. _960039
907			_a.b15425903 _b2019-11-12 _c2019-11-12
942			_c01 _n0 _kHF5415.32.S647
914			_avtls003507754
990			_aza
991			_aFakulti Sains Sosial dan Kemanusiaan
998			_at _b2012-11-07 _cm _da _feng _gnju _y0 _z.b15425903
999			_c525980 _d525980