| 000 | 01303nam a2200313 a 4500 | ||
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| 005 | 20250930133641.0 | ||
| 008 | 120706s2011 enka g 001 0 eng | ||
| 020 |
_a9780857081506 (pbk) _cRM61.91 |
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| 020 | _a0857081500 (pbk) | ||
| 039 | 9 |
_a201207161446 _brosli _c201207061201 _drasyilla _y07-06-2012 _zrasyilla |
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| 040 |
_aDLC _cDLC _dDLC _dUKM |
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| 090 | _aHF5415.M524 | ||
| 090 |
_aHF5415 _b.M524 |
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| 100 | 1 |
_aMiddleton, Simon, _d1958- |
|
| 245 | 1 | 0 |
_aWhat you need to know about marketing / _cSimon Middleton. |
| 260 |
_aChichester, West Sussex : _bCapstone, _c2011. |
||
| 300 |
_av, 268 p. : _bill. ; _c20 cm. |
||
| 500 | _aIncludes index. | ||
| 520 | _aShows you how to understand and do marketing without having to study a degree or a diploma in it. Along the way it shows you what has been learned about marketing over the centuries, what experts can teach us that we can use ourselves, how marketing has changed in our new'digital' world, and more. | ||
| 650 | 0 |
_aMarketing. _960389 |
|
| 650 | 0 |
_aMarketing _xManagement. |
|
| 907 |
_a.b15422318 _b2019-11-12 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.M524 |
||
| 914 | _avtls003507311 | ||
| 990 | _ark4 | ||
| 991 | _aFakulti Sains Sosial dan Kemanusiaan | ||
| 998 |
_at _b2012-06-07 _cm _da _feng _genk _y0 _z.b15422318 |
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| 999 |
_c525643 _d525643 |
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