000			02247cam a22004097a 4500
005			20250918162406.0
008			120620s2010 enka b 001 0 eng
010			_a2010-282288
020			_a9780745646084
020			_a9780745646091 (pbk.) _cRM92.94
020			_a0745646093
020			_a0745646085
035			_a16450509
039		9	_a201207121216 _bariff _c201206201534 _drahah _y06-20-2012 _zrahah
040			_aUKM
043			_an-us---
090			_aJA85.2.U6S635
090			_aJA85.2.U6 _bS635 2010
100	1		_aSmith, Craig Allen, _d1949 Feb. 4-
245	1	0	_aPresidential campaign communication : _bthe quest for the White House / _cCraig Allen Smith.
260			_aCambridge : _bPolity Press, _c2010.
300			_aix, 278 p. : _bill. ; _c25 cm.
504			_aIncludes bibliographical references (p. 265-273) and index.
505	0		_aFoundations of campaign strategy. Presidential campaigns as communication ; The rhetorical puzzle ; Rules are rhetorical constructions ; Perspectives on campaign media ; Synthesizing part I -- Modes of presidential campaign communication. Acclaiming, attacking, and defending ; Campaign speeches ; Campaign journalism ; Advertising candidates in the political market ; Televised presidential debates : the rhetorical Super Bowl ; Using new media for familiar puzzles ; Synthesizing part II -- Stages of the campaign for the White House. The surfacing stage ; The nomination stage ; The consolidation stage ; The election stage ; Synthesizing part III,
650		0	_aCommunication in politics _zUnited States.
650		0	_aPolitical campaigns _zUnited States.
650		0	_aPresidents _zUnited States _xElection.
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1013/2010282288-b.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1013/2010282288-d.html
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1013/2010282288-t.html
907			_a.b15407731 _b2019-11-12 _c2019-11-12
942			_c01 _n0 _kJA85.2.U6S635
914			_avtls003505716
991			_aFakulti Sains Sosial dan Kemanusiaan
998			_at _b2012-07-06 _cm _da _feng _genk _y0 _z.b15407731
999			_c524248 _d524248