| 000 | 01335cam a2200361 a 4500 | ||
|---|---|---|---|
| 005 | 20250918162143.0 | ||
| 008 | 120522s2011 njua b 001 0 eng | ||
| 020 | _a9780470423479 (cloth) | ||
| 020 | _a0470423471 (cloth) | ||
| 039 | 9 |
_a201503301428 _blatihan _c201206051241 _dzaina _c201206042201 _dzaina _c201205222140 _didah _y05-22-2012 _zidah |
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| 040 |
_aDLC _cDLC _dYDX _dUKM _dYDXCP _dCDX _dBWX _dSINLB _dDLC _dUKM |
||
| 090 | _aHF5415.5.P457 2011 | ||
| 090 |
_aHF5415.5 _b.P457 2011 |
||
| 100 | 1 | _aPeppers, Don. | |
| 245 | 1 | 0 |
_aManaging customer relationships : _ba strategic framework / _cDon Peppers, Martha Rogers. |
| 250 | _a2nd ed. | ||
| 260 |
_aHoboken, N.J. : _bWiley, _c2011. |
||
| 300 |
_axv, 512 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 526 | _aBuku bacaan asas fakulti | ||
| 650 | 0 |
_aCustomer relations _xManagement. |
|
| 650 | 0 | _aConsumers' preferences. | |
| 650 | 0 | _aRelationship marketing. | |
| 650 | 0 |
_aInformation storage and retrieval systems _xMarketing. |
|
| 700 | 1 |
_aRogers, Martha, _d1952- |
|
| 907 |
_a.b15376114 _b2019-11-12 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.5.P457 2011 |
||
| 914 | _avtls003502226 | ||
| 990 | _azsz | ||
| 991 | _aFakulti Ekonomi dan Pengurusan | ||
| 998 |
_at _b2012-09-05 _cm _da _feng _gnju _y0 _z.b15376114 |
||
| 999 |
_c521262 _d521262 |
||