| 000 | 01231cam a2200337 a 4500 | ||
|---|---|---|---|
| 005 | 20250918162104.0 | ||
| 008 | 120517s2007 enka b 001 0 eng | ||
| 020 |
_a9781403998521 _cRM192.75 |
||
| 020 | _a1403998523 | ||
| 039 | 9 |
_y05-17-2012 _zfarid |
|
| 043 | _ae------ | ||
| 050 | 0 | 0 |
_aHF5415.12.E8 _bL36 2007 |
| 100 | 1 |
_aLambin, Jean-Jacques, _d1933- |
|
| 245 | 1 | 0 |
_aMarket-driven management : _bstrategic and operational marketing / _cJean-Jacques Lambin in association with Ruben Chumpitaz and Isabelle Schuiling. |
| 250 | _a2nd ed., [English ed.]. | ||
| 260 |
_aBasingstoke ; _aNew York : _bPalgrave MacMillan, _c2007. |
||
| 300 |
_axxxvi, 477 p. : _bill. ; _c26 cm. |
||
| 500 | _a'Tome 2.' | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _zEurope. |
|
| 650 | 0 |
_aMarketing _zEurope _xManagement. |
|
| 700 | 1 | _aChumpitaz, Ruben. | |
| 700 | 1 |
_aSchuiling, Isabelle, _d1962- |
|
| 907 |
_a.b15368464 _b2019-11-13 _c2019-11-12 |
||
| 942 | _n0 | ||
| 914 | _avtls003501338 | ||
| 991 | _aFakulti Ekonomi dan Pengurusan - FEP | ||
| 998 |
_anone _b2012-04-05 _cm _da _feng _genk _y0 _z.b15368464 |
||
| 999 |
_c520549 _d520549 |
||