000 01077cam a22003255a 4500
005 20250918162057.0
008 120517s2011 enka 000 0 eng
020 _a9780761948568
020 _a0761948562
020 _a9780761948575 (pbk.)
_cRM167.04
020 _a0761948570 (pbk.)
039 9 _a201206130942
_bariff
_c201205291356
_drahah
_y05-17-2012
_zrasyilla
040 _aUKM
090 _aHD59.P833
090 _aHD59
_b.P833
245 0 0 _aPublic relations :
_ba managerial perspective /
_c[edited by] Danny Moss, Barbara DeSanto.
260 _aLondon :
_bSAGE Publications,
_c2011.
300 _axvii, 494 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index
650 _aPublic relations
650 _aManagement
700 1 _aMoss, Danny,
_d1954-
700 1 _aDeSanto, Barbara,
_d1950-
907 _a.b15367307
_b2019-11-12
_c2019-11-12
942 _c01
_n0
_kHD59.P833
914 _avtls003501207
991 _aFakulti Ekonomi dan Perniagaan
998 _at
_b2012-04-05
_cm
_da
_feng
_genk
_y0
_z.b15367307
999 _c520435
_d520435