| 000 | 01198cam a22003258a 4500 | ||
|---|---|---|---|
| 005 | 20250918153336.0 | ||
| 008 | 120507s2012 nyua 001 0 eng | ||
| 020 |
_a9780071754996 (hardback : acid-free paper) _cRM76.21 |
||
| 020 | _a0071754997 (hardback : acid-free paper) | ||
| 039 | 9 |
_a201206080930 _bariff _c201205231153 _drahah _c201205071635 _drahah _y05-07-2012 _zrahah |
|
| 040 | _aUKM | ||
| 090 | _aHF5415.1255.B385 | ||
| 090 |
_aHF5415.1255 _b.B385 |
||
| 100 | 1 | _aBates, Sandra M. | |
| 245 | 1 | 4 |
_aThe social innovation imperative : _bcreate winning products, services, and programs that solve society's most pressing challenges / _cSandra M. Bates. |
| 260 |
_aNew York : _bMcGraw-Hill, _c2012. |
||
| 300 |
_axxx, 241 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes index. | ||
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 |
_aAdvertising _xBrand name products. |
|
| 650 | 0 | _aReputation. | |
| 650 | 0 | _aLeadership. | |
| 650 | 0 | _aCommunication. | |
| 907 |
_a.b15352110 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.1255.B385 |
||
| 914 | _avtls003499521 | ||
| 991 | _aFakulti Ekonomi Dan Pengurusan | ||
| 998 |
_at _b2012-07-05 _cm _da _feng _gnyu _y0 _z.b15352110 |
||
| 999 |
_c518948 _d518948 |
||