000			02919nam a2200349 a 4500
005			20250918151447.0
008			120326s2010 nyua b 001 0 eng
020			_a9780230105720 (hbk.) _cRM80.22
039		9	_a201208081007 _bzabidah _c201207100952 _didah _y03-26-2012 _zlatihan
040			_dUKM
090			_aHF5429.L486
090			_aHF5429 _b.L486
100	1		_aLewis, Robin, _d1940-
245	1	4	_aThe new rules of retail : _bcompeting in the world's toughest marketplace / _cRobin Lewis & Michael Dart.
260			_aNew York, NY : _bPalgrave MacMillan, _c2010.
300			_axviii, 236 p. : _bill. 25 cm.
504			_aIncludes bibliographical references and index.
520			_a'Unprecedented consumer power, enabled by technology and globalization is driving a revolutionary transformation that will lead to the demise of retail as we know it. The authors provide a unique and essential view of the future of the industry, arguing that a new business model is necessary in these new times, one based on: Preemptive, precise and perpetual distribution; A neurological customer connection; and total control of the value chain. Some of the authors' key insights and predictions include: * The collapse of the traditional retail/wholesale business model: The more enlightened retailers and wholesalers understand they must own and control the creation, distribution and presentation of their value, directly to the consumer. * Internet retailers such as Amazon, must ultimately open bricks and mortar stores: In an over-competed marketplace, preemptive distribution of value to precisely where and how the consumer wants it is vital, meaning that retailers and wholesalers must utilize all available distribution platforms, as well as create new distribution ideas. * Successful control of the total value chain is the key driver of economic success: Control does not necessarily mean ownership, as in complete vertical integration. Rather, it means that one must gain dominant control over all its functions as companies like Wal-Mart and Ralph Lauren, who don't own, but certainly control, their total value chains, demonstrate. * The imperative to control the value chain will favor those who own production: An increasing number of U.S. brands, wholesalers and retailers, will be acquired by Chinese manufacturers and other emerging countries who can produce consumer goods at a low cost.'-- _cProvided by publisher.
650		0	_aRetail trade.
650		0	_aRetail trade _xManagement.
650		0	_aRetail trade _xTechnological innovations.
650		0	_aWholesale trade.
650		0	_aConsumer satisfaction.
700	1		_aDart, Michael.
907			_a.b15293014 _b2021-05-28 _c2019-11-12
942			_c01 _n0 _kHF5429.L486
914			_avtls003493148
990			_aza
991			_aFakulti Ekonomi dan Pengurusan
998			_at _b2012-01-03 _cm _da _feng _gnyu _y0 _z.b15293014
999			_c513175 _d513175