000			02207nam a2200373 a 4500
005			20250918151419.0
008			120322s2011 njua b 001 0 eng
020			_a9781118007419 (hbk.) _cRM123.85
020			_a1118007417 (hbk.)
039		9	_a201206121602 _bzabidah _c201206121557 _dzabidah _c201204221331 _dsanusi _y03-22-2012 _zlatihan
040			_dUKM
090			_aHF5415.13.M324
090			_aHF5415.13 _b.M324
100	1		_aMarcet, Rick
245	1	0	_aWin/loss reviews : _ba new knowledge model for competitive intelligence / _cRick Marcet.
246	3		_aWin loss reviews.
260			_aHoboken, N.J. : _bJohn Wiley & Sons, _c2011.
300			_axxii, 202 p. : _bill. ; _c24 cm.
490	1		_a[Microsoft executive leadership series].
504			_aIncludes bibliographical references and index.
520			_a'An essential guide to establishing a competitive position by learning from past dealsDealing with tapping into one of the most underutilized sources of business intelligence?the collection of opportunities that have gone through sales processes?this book provides a proven methodology to winning sales via strong business intelligence. Explains how to strategically look at deals Examines how to cut through the various biases that take place when a deal is completed Presents independent perspectives from some of today's leading thinkers on the way IT innovations are transforming how organizations operate and how people work Showing how every company can achieve success through their business intelligence?the win/loss records of their deals, Win/Loss Reviews presents a methodology for reviewing sales wins and losses so that better performance and customer satisfaction can be accomplished'-- _cProvided by publisher.
650		0	_aMarketing _xEvaluation.
650		0	_aBusiness intelligence.
650		0	_aStrategic planning.
650		0	_aCompetition.
830		0	_aMicrosoft executive leadership series.
907			_a.b1528654x _b2021-05-28 _c2019-11-12
942			_c01 _n0 _kHF5415.13.M324
914			_avtls003492462
990			_aza
991			_aFakulti Ekonomi dan Pengurusan
998			_at _b2012-09-03 _cm _da _feng _gnju _y0 _z.b1528654x
999			_c512541 _d512541