000 01150nam a2200325 a 4500
005 20250930133128.0
008 120322s2012 nyuab b 001 0 eng
020 _a9780071768290 (alk. paper)
_cRM108.50
020 _a0071768297 (alk. paper)
039 9 _a201205251717
_bzaina
_c201204191708
_dsanusi
_y03-22-2012
_zlatihan
040 _dUKM
090 _aHF5415.1265.S666
090 _aHF5415.1265
_b.S666
100 1 _aSponder, Marshall.
245 1 0 _aSocial media analytics :
_beffective tools for building, intrepreting, and using metrics /
_cMarshall Sponder
260 _aNew York :
_bMcGraw-Hill,
_c2012.
300 _axiv, 316 p. :
_bill., maps ;
_c24 cm.
504 _aIncludes bibliographical references (p. 297-305) and index.
650 0 _aInternet marketing.
650 0 _aSocial media.
650 0 _aMarketing research.
_960390
650 0 _aConsumer profiling.
907 _a.b15285807
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5415.1265.S666
914 _avtls003492387
990 _azsz
991 _aFakulti Ekonomi dan Pengurusan
998 _at
_b2012-09-03
_cm
_da
_feng
_gnyu
_y0
_z.b15285807
999 _c512467
_d512467