| 000 | 01359nam a2200337 a 4500 | ||
|---|---|---|---|
| 005 | 20250918145541.0 | ||
| 008 | 111109s2008 enka b 001 0 eng | ||
| 020 | _a0230507204 (alk. paper) | ||
| 020 |
_a9780230507203 (alk. paper) _cRM149.37 |
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| 039 | 9 |
_a201111251747 _bzaina _c201111251747 _dzaina _c201111091257 _dsanusi _y11-09-2011 _zsanusi |
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| 040 | _aUKM | ||
| 090 | _aHF5415.13.B675 2008 | ||
| 090 |
_aHF5415.13 _b.B675 2008 |
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| 245 | 0 | 0 |
_aContemporary strategic marketing / _cRoss Brennan ... [et al.]. |
| 250 | _a2nd ed. | ||
| 260 |
_aHoundmills, Basingstoke, Hampshire : _bPalgrave MacMillan, _c2008. |
||
| 300 |
_axxiv, 462 p. : _bill. ; _c25 cm. |
||
| 500 | _aRev. ed. of: Contemporary strategic marketing / Ross Brennan, Paul Baines, Paul Garneau. 2003. | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aBrennan, Ross, _d1957- |
|
| 700 | 1 |
_aBrennan, Ross, _d1957- _tContemporary strategic marketing. |
|
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0807/2007050105-t.html |
| 907 |
_a.b15191023 _b2021-05-28 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5415.13.B675 2008 |
||
| 914 | _avtls003482398 | ||
| 990 | _azsz | ||
| 991 | _aFakulti Ekonomi dan Peniagaan | ||
| 998 |
_at _b2011-09-11 _cm _da _feng _genk _y0 _z.b15191023 |
||
| 999 |
_c503316 _d503316 |
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