000 01245nam a2200325 a 4500
005 20250918145524.0
008 111102s2006 nyum a001 0 eng
020 _a0060517123 (pbk.)
020 _a9780060517120 (pbk.)
_cRM71.74
039 9 _a201305291557
_bzabidah
_c201202230849
_dzabidah
_c201202230849
_dzabidah
_c201111020852
_drasyilla
_y11-02-2011
_zrasyilla
040 _dUKM
090 _aHF5439.H54M668 2006
090 _aHF5439.H54
_bM668 2006
100 1 _aMoore, Geoffrey A.,
_d1946-
245 1 0 _aCrossing the chasm :
_bmarketing and selling disruptive products to mainstream customers /
_cGeoffrey A. Moore ; with a foreword by Regis McKenna.
250 _aRev. ed.
260 _aNew York, NY :
_bHarperBusiness Essentials,
_c2006.
300 _axxi, 227 p. :
_bill. ;
_c21 cm.
500 _aIncludes index.
650 0 _aSelling
_xHigh technology.
650 0 _aHigh technology
_xMarketing.
650 0 _aTechnological innovations
_xMarketing.
907 _a.b15188449
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5439.H54M668 2006
914 _avtls003482130
990 _aza
991 _aPusat Pembangunan Keusahanwan dan IKS (CESMED)
998 _at
_b2011-02-11
_cm
_da
_feng
_gnyu
_y0
_z.b15188449
999 _c503059
_d503059