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| 005 | 20250918145524.0 | ||
| 008 | 111102s2006 nyum a001 0 eng | ||
| 020 | _a0060517123 (pbk.) | ||
| 020 |
_a9780060517120 (pbk.) _cRM71.74 |
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| 039 | 9 |
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| 040 | _dUKM | ||
| 090 | _aHF5439.H54M668 2006 | ||
| 090 |
_aHF5439.H54 _bM668 2006 |
||
| 100 | 1 |
_aMoore, Geoffrey A., _d1946- |
|
| 245 | 1 | 0 |
_aCrossing the chasm : _bmarketing and selling disruptive products to mainstream customers / _cGeoffrey A. Moore ; with a foreword by Regis McKenna. |
| 250 | _aRev. ed. | ||
| 260 |
_aNew York, NY : _bHarperBusiness Essentials, _c2006. |
||
| 300 |
_axxi, 227 p. : _bill. ; _c21 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aSelling _xHigh technology. |
|
| 650 | 0 |
_aHigh technology _xMarketing. |
|
| 650 | 0 |
_aTechnological innovations _xMarketing. |
|
| 907 |
_a.b15188449 _b2021-05-28 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5439.H54M668 2006 |
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| 914 | _avtls003482130 | ||
| 990 | _aza | ||
| 991 | _aPusat Pembangunan Keusahanwan dan IKS (CESMED) | ||
| 998 |
_at _b2011-02-11 _cm _da _feng _gnyu _y0 _z.b15188449 |
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| 999 |
_c503059 _d503059 |
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