| 000 | 01169nam a2200337 a 4500 | ||
|---|---|---|---|
| 005 | 20250930132411.0 | ||
| 008 | 110812s2010 njua b 001 0 eng | ||
| 020 |
_a9780136094234 _cRM734.50 |
||
| 039 | 9 |
_a201203191320 _bhayat _c201202141242 _djamil _c201202021310 _dbaizura _c201202021310 _dbaizura _y08-12-2011 _zidah |
|
| 040 | _aUKM | ||
| 090 | _aHF5415.2.M29 2010 | ||
| 090 |
_aHF5415.2 _b.M29 2010 |
||
| 100 | 1 | _aMalhotra, Naresh K. | |
| 245 | 1 | 0 |
_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra. |
| 250 | _a6th ed. | ||
| 260 |
_aUpple Saddle River, New Jersey : _bPearson, _c2010. |
||
| 300 |
_axvi, 656 p. : _bill. ; _c25 cm. |
||
| 500 | _aGlobal edition. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing research. _960390 |
|
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 | _aMarket segmentation. | |
| 650 | 0 | _aResearch, Industrial. | |
| 907 |
_a.b15131518 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.2.M29 2010 |
||
| 914 | _avtls003476051 | ||
| 990 | _anm | ||
| 991 | _aFakulti Ekonomi dan Pengurusan | ||
| 998 |
_at _b2011-12-08 _cm _da _feng _gnju _y0 _z.b15131518 |
||
| 999 |
_c497448 _d497448 |
||