000 02566nam a2200373 a 4500
005 20250918143854.0
008 110812s2011 nju 001 0 eng
020 _a9780470881330 (hbk.)
_cRM89.81
020 _a9780470933824 (ebk.)
020 _a9780470933848 (ebk.)
020 _a9780470933862 (ebk.)
039 9 _a201206121253
_brosli
_c201205220943
_didah
_c201108121600
_didah
_y08-12-2011
_zidah
040 _dUKM
043 _an-us---
090 _aHD3861.U6A468
090 _aHD3861.U6
_bA468
100 1 _aAmtower, Mark.
245 1 0 _aSelling to the government :
_bwhat it takes to compete and win in the world's largest market /
_cMark Amtower.
260 _aHoboken, N.J. :
_bWiley,
_c2011.
300 _axix, 234 p. ;
_c24 cm.
504 _aIncludes index.
520 _a'Learn the crucial ins and outs of the world's largest market The U.S government market represents the largest single market-anywhere. Government contract tracking firm Onvia estimates that government business-federal, state, local and education-represents better than 40% of the nation's GDP. While anyone can play in this market, only those with the right preparation can win. Selling to the Government offers real-world advice for successful entry into the biggest market anywhere. Get proven approaches, strategies, tactics, and tools to make your business stand out, build relationships, understand procedures, and win high-stakes contracts. Every year thousands of companies enter the massive U.S. Government (BtoG) marketplace, and by the end of the first year, most are gone and less than 10% make it to year two Author has advised hundreds of companies, including Apple, Dell, CDW, Northrop Grumman, General Dynamics, IT, GTSI, and many small firms, on all aspects of marketing and selling to the government From the go/no-go decision, through company infrastructure requirements, marketing, sales, business development, and more, this book offers the best advice from the most recognized authority in the market.'--
_cProvided by publisher.
650 0 _aPublic contracts
_zUnited States.
650 0 _aGovernment contractors
_zUnited States.
650 0 _aGovernment purchasing
_zUnited States.
856 4 2 _3Cover image
_uhttp://catalogimages.wiley.com/images/db/jimages/9780470881330.jpg
907 _a.b15131439
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHD3861.U6A468
914 _avtls003476043
990 _ark4
991 _aFakulti Ekonomi dan Pengurusan
998 _at
_b2011-12-08
_cm
_da
_feng
_gnju
_y0
_z.b15131439
999 _c497440
_d497440