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| 010 | _a2009-040648 | ||
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_a9780415473262 (hbk.) _cRM478.14 |
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| 100 | 1 | _aSkalen, Per. | |
| 245 | 1 | 0 |
_aManaging service firms : _bthe power of managerial marketing / _cPer Sk{uA86C}{u296E}. |
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_aNew York : _bRoutledge, _c2010. |
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| 300 |
_axii, 185 p. : _bill. ; _c24 cm. |
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| 490 | 1 |
_aRoutledge interpretive marketing research ; _v11. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aService industries. | |
| 650 | 0 |
_aMarketing _xManagement. |
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| 830 | 0 |
_aRoutledge interpretive marketing research series ; _v11. |
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_a.b15094558 _b2021-05-28 _c2019-11-12 |
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| 990 | _aza | ||
| 991 | _aFakulti Ekonomi dan Pengurusan | ||
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_at _b2011-01-07 _cm _da _feng _gnyu _y0 _z.b15094558 |
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