| 000 | 01397cam a2200349 a 4500 | ||
|---|---|---|---|
| 005 | 20250918142423.0 | ||
| 008 | 110701s at a i 001 0 eng d | ||
| 020 |
_a9781742166032 (pbk.) _cRM270.88 |
||
| 039 | 9 |
_a201207041224 _blan _c201207031055 _dbaizura _c201207021650 _dhendon _c201207021649 _dhendon _y07-01-2011 _zidah |
|
| 040 | _aUKM | ||
| 043 | _ap------- | ||
| 090 | _aHF5415.12.P16M346 2011 | ||
| 090 |
_aHF5415.12.P16 _bM346 2011 |
||
| 245 | 0 | 0 |
_aInternational marketing / _cMasaaki Kotabe ... [et al.]. |
| 250 | _a3rd Asia-Pacific ed. | ||
| 260 |
_aMilton, Qld. : _bJohn Wiley & Sons Australia, _c2011. |
||
| 300 |
_axv, 672 p. ; _c26 cm. |
||
| 500 | _aAustralian ed. John Wiley & Sons Australia : 2005, 2008, 2011. | ||
| 500 | _a'Authorised adaptation of Global Marketing Management, 3rd edition, (ISBN 9780471230625), published by John Wiley & Sons Inc., New York, United States of America. 2004' - note. | ||
| 504 | _aIncludes index. | ||
| 650 | 0 |
_aMarketing _zPacific Area. |
|
| 650 | 0 |
_aMarketing _zAsia. |
|
| 650 | 0 |
_aInternational business enterprises _xMarketing. |
|
| 700 | 1 | _aKotabe, Masaaki. | |
| 907 |
_a.b15081710 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.12.P16M346 2011 |
||
| 914 | _avtls003470770 | ||
| 990 | _aha/nm | ||
| 991 | _aFakulti Ekonomi dan Pengurusan | ||
| 998 |
_at _b2011-01-07 _cm _da _feng _gat _y0 _z.b15081710 |
||
| 999 |
_c492656 _d492656 |
||