000 01045nam a2200301 a 4500
005 20250930132143.0
008 110628s2012 enka bi 001 0 eng
020 _a9780077129514
_cRM 230.43
039 9 _a201110281636
_blan
_c201110271534
_dhendon
_c201110271534
_dhendon
_c201108221655
_drasyilla
_y06-28-2011
_zidah
040 _aUKM
090 _aHF5415.13.P3242 2012
090 _aHF5415.13
_b.P3242 2012
100 1 _aPalmer, Adrian.
_943696
245 1 0 _aPrinciples of services marketing /
_cAdrian Palmer.
250 _a6th ed.
260 _aLondon :
_bThe McGraw Hill,
_c2012.
300 _axvii, 525 p. :
_bill. ; 27 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
650 0 _aService industries
_xMarketing.
907 _a.b15077160
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5415.13.P3242 2012
914 _avtls003470288
990 _aha
991 _aFakulti Ekonomi dan Pengurusan
998 _at
_b2011-02-06
_cm
_da
_feng
_genk
_y0
_z.b15077160
999 _c492232
_d492232