| 000 | 01119cam a2200325 a 4500 | ||
|---|---|---|---|
| 005 | 20250918123542.0 | ||
| 008 | 101201s2009 mauab b 001 0 eng | ||
| 020 |
_a9780073380988 _cRM504.62 |
||
| 020 | _a0073380989 (alk. paper) | ||
| 039 | 9 |
_a201012301450 _bzaina _c201012301446 _dzaina _y12-01-2010 _zfarid |
|
| 090 | _aHF1009.5.C35 2009 | ||
| 090 |
_aHF1009.5 _b.C35 2009 |
||
| 100 | 1 | _aCateora, Philip R. | |
| 245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora, Mary C. Gilly, John L. Graham |
| 250 | _a14th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _c2009 |
||
| 300 |
_axxxi, 711 p. : _bill. (chiefly col.), maps ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes | ||
| 650 | 0 | _aExport marketing | |
| 650 | 0 | _aInternational business enterprises | |
| 700 | 1 | _aGilly, Mary C. | |
| 700 | 1 | _aGraham, John L. | |
| 907 |
_a.b14851015 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF1009.5.C35 2009 |
||
| 914 | _avtls003446533 | ||
| 990 | _azsz | ||
| 991 | _aFakulti Ekonomi dan Perniagaan | ||
| 998 |
_at _b2010-01-12 _cm _da _feng _gmau _y0 _z.b14851015 |
||
| 999 |
_c471723 _d471723 |
||