000			01668cam a2200301 a 4500
005			20250918123512.0
008			101126s2010 njua 001 0 eng
020			_a9780470500231 (pbk. : alk. paper) _cRM90.73
020			_a0470500239 (pbk. : alk. paper)
039		9	_a201012211559 _bariff _c201011261342 _drahah _y11-26-2010 _zrahah
040			_aUKM
090			_aHF6146.I58G436
090			_aHF6146.I58 _bG436 2010
100	1		_aGeddes, Brad
245	1	0	_aAdvanced Google AdWords / _cBrad Geddes
260			_aHoboken, N.J. : _bWiley, _c2010
300			_axxxi, 519 p. : _bill. ; _c24 cm.
500			_aIncludes index
505	0		_aUnderstanding search theory -- Keyword research -- Keyword tools : extracting valuable data from Google -- Writing compelling ads -- Landing pages that convert searchers into buyers -- Advanced optimization techniques -- Demystifying quality score -- Beyond text: image, video, and mobile ads -- Understanding the content network -- Advanced content network techniques -- Advanced geographic targeting -- Save time and scale accounts with the AdWords editor -- Profitable bid strategies -- Successful account organization strategies -- Testing techniques that will increase profits -- AdWords reports: how to extract actionable information -- Step by step: create and monitor your AdWords account
650		0	_aInternet advertising
650		0	_aTelecommunication _xTerminology
907			_a.b14845039 _b2021-05-28 _c2019-11-12
942			_c01 _n0 _kHF6146.I58G436
914			_avtls003445920
991			_aFakulti Teknologi & Sains Maklumat
998			_at _b2010-01-11 _cm _da _feng _gnju _y0 _z.b14845039
999			_c471127 _d471127