000 00972nam a2200289 a 4500
005 20250913113952.0
008 981208s1993 xxka 00 eng
010 _a93-232078
020 _a0750617829
039 9 _a200803131238
_baliah
_y08-18-1999
_zload
090 _aHF5415.32.R53
090 _aHF5415.32
_b.R53
100 1 _aRice, Chris
245 1 0 _aConsumer behaviour :
_bbehavioural aspects of marketing /
_cChris Rice
260 _aOxford :
_bButterworth-Heinemann,
_c1993
300 _aviii, 414 p. :
_bill. ;
_c23 cm.
500 _a'Published on behalf of the Chartered Institute of Marketing.'
650 0 _aConsumer behavior
650 0 _aMarketing
_xSocial aspects
710 2 _aChartered Institute of Marketing
907 _a.b10443526
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5415.32.R53
914 _avtls000046173
991 _aFakulti Pengurusan Perniagaan
998 _at
_b1999-05-08
_cm
_da
_feng
_gxxk
_y0
_z.b10443526
999 _c46310
_d46310