000			01563cam a2200373 a 4500
005			20250930130148.0
008			091203s2008 nyua 001 0 eng
020			_a0071494448 (hardcover : alk. paper)
020			_a9780071494441 (hardcover : alk. paper) _cRM142.22
039		9	_a200912031451 _bariff _c200912031451 _dariff _c200911031509 _didah _y11-03-2009 _zidah
040			_aUKM
090			_aHD69.B7 P678
090			_aHD69.B7 _bP678
100	1		_aPost, Richard S. _946392
245	1	0	_aGlobal brand integrity management : _bhow to protect your product in today's competitive environment / _cRichard S. Post and Penelope N. Post
260			_aNew York : _bMcGraw-Hill, _c2008
300			_axv, 309 p. : _bill. ; _c24 cm.
500			_aIncludes index
650		0	_aBrand name products
650		0	_aTrademark infringement _xPrevention
650		0	_aProduct counterfeiting _xPrevention
650		0	_aProduct management _960776
700	1		_aPost, Penelope N.
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0712/2007009029.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0714/2007009029-d.html
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0806/2007009029-b.html
907			_a.b14618667 _b2021-05-28 _c2019-11-12
942			_c01 _n0 _kHD69.B7 P678
914			_avtls003422190
990			_amaa
991			_aPusat Pengajian Psikologi & Pembangunan Manusia
998			_at _b2009-03-11 _cm _da _feng _gnyu _y0 _z.b14618667
999			_c453647 _d453647