| 000 | 01145nam a2200301 a 4500 | ||
|---|---|---|---|
| 005 | 20251031133007.0 | ||
| 008 | 091020s2008 xxka i 001 0 eng | ||
| 020 |
_a9780750686310 _cRM206.83 |
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| 039 | 9 |
_a201305201745 _blan _c200912101341 _dlaili _c200911081312 _dhayat _c200911081311 _dhayat _y10-20-2009 _zmazarita |
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| 040 | _dUKM | ||
| 090 | _aHF5415.F464 | ||
| 090 |
_aHF5415 _b.F464 |
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| 100 | 1 | _aFifield, Paul. | |
| 245 | 1 | 0 |
_aMarketing strategy masterclass : _bthe 100 questions you need to answer to create your own winning marketing strategy : including the new "SCORPIO" model of market strategy / _cPaul Fifield. |
| 260 |
_aOxford, United Kingdom : _bElsevier/Butterworth-Heinemann, _c2008. |
||
| 300 |
_axxviii, 599 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _xPlanning. |
|
| 650 | 0 | _aStrategic planning. | |
| 907 |
_a.b14611442 _b2021-05-28 _c2019-11-12 |
||
| 914 | _avtls003421413 | ||
| 942 |
_c01 _n0 _kHF5415.F464 _2lcc |
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| 990 | _ahg/nms | ||
| 991 | _aFakulti Ekonomi dan Pengurusan | ||
| 998 |
_at _b2009-07-10 _cm _da _feng _gxxk |
||
| 999 |
_c452940 _d452940 |
||