| 000 | 01656ngm a2200409 a 4500 | ||
|---|---|---|---|
| 005 | 20250930125943.0 | ||
| 007 | vd cvaizu | ||
| 008 | 090902s2009 ilu025 g s 0vleng d | ||
| 020 |
_a1557405360 _cRM 348.48 |
||
| 039 | 9 |
_a200910011327 _brosma _c200909021226 _dhendon _y09-02-2009 _zfakrul |
|
| 040 | _aUKM | ||
| 090 |
_advd HF5415 _b.M37 |
||
| 245 | 0 | 0 |
_aMarketing's 4 Ps _h[videorecording] : _dthe consumer angle / _cproducer, Judy Jennings ; writers, Kari McCarthy, Jeffrey Schrank ; director, Kirk Fagerland |
| 246 | 3 |
_aMarketing's four Ps _h[videorecording] : _bthe consumer angle |
|
| 260 |
_aChicago, Ill. : _bLearning Seed, _c2009 |
||
| 300 |
_a1 videodisc (25 min.) : _bsd., col. ; _c4 3/4 in. |
||
| 500 | _aTitle from title screen | ||
| 500 | _aThe teaching guide for this program is available at www.learning seed.com | ||
| 508 | _aEditor, Bill Killian | ||
| 520 | _aStudents learn the traditional four Ps of marketing strategy -- product, place, price and promotion; and more importantly, how a focus consumer is at the core of them all, or should be | ||
| 538 | _aDVD Format | ||
| 546 | _aWith English subtitle | ||
| 650 | 0 |
_aMarketing _960389 |
|
| 650 | 0 | _aConsumer behavior | |
| 700 | 1 |
_aJennings, Judy, _eproduction |
|
| 700 | 1 | _aMcCarthy, Kari | |
| 700 | 1 | _aSchrank, Jeffrey | |
| 700 | 1 |
_aFagerland, Kirk, _edirection |
|
| 710 | 2 | _aLearning Seed Company | |
| 907 |
_a.b14582338 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c5 _n0 _kdvd HF5415 .M37 |
||
| 914 | _avtls003418377 | ||
| 990 | _armh | ||
| 991 | _aFakulti Sains Sosial & Kemanusiaan | ||
| 998 |
_at _b2009-02-09 _cm _dg _feng _gilu _y0 _z.b14582338 |
||
| 999 |
_c450199 _d450199 |
||